Top 30 Real Estate Brokerages On Social Media

Top 30 Real Estate Brokerages On Social Media


These real estate brokerages are reaching thousands of people by using the power of social media.

Before, going into the list, we would like to say that these real estate brokerages do not have to be our clients, subscribers or followers.

Furthermore, we did not solicit any real estate brokerages before the research or writing of the lists.

Here’s how the Real Estate Brokerages are selected:

Initial Research on Real Estate Brokerages

We looked at hundreds of popular Real Estate Brokerages across North America. We found these real estate brokerages through different mediums including:

• Google
• Bing
• Facebook Search
• Instagram Search
• Twitter Search

Inclusions and Ranking (Objective Data)

Once we had our list of popular real estate brokerages. We looked at objective data regarding the real estate brokerages’ social media presence, including the following:

• Facebook Page Likes
• Instagram Followers
• Twitter Followers

• Facebook Post likes, comments, shares and views (for videos)
• Instagram Post likes and comments
• Twitter favorites and retweets

Inclusions and Ranking (Subjective Data)

Finally, we make sure that all the real estate brokerages who made the final 30 have a great social media presence based on subjective variables, including the following:

• Brand image (quality of graphic design, pictures, videos)
• Value of content (how useful the content is to followers)
• Content mix (the mix of different types of posts)

With that being said, let’s get into the top list! Enjoy!

#30: Turpin Real Estate

If you’re looking for new property listings every week with detailed photos of each, Turpin Real Estate is definitely worth following on social media. Expect to stay updated and on track every week!


#29: Voda Bauer Real Estate

Luxury, expensive and spectacular; these are the words you’ll shout once you visit Voda Bauer Real Estate’s social media pages that show the residential and commercial properties of New York City.


#28: Berkshire Hathaway HomeServices-New England Properties

A 4.5 out of 5 rating isn’t just good, it’s awesome! It’s a good idea to follow all social media pages of this leading real estate brokerage firm as they keep their followers updated on upcoming activities and events.


#27: Elyse Harney Real Estate

Elyse Harney Real Estate specializes in homes, farms, land and more since the past 30 years. Follow their social media to stay updated with new property listings outside of cities.


#26: Links Residential

With regular listing updates such as “just sold” properties, price reductions and open houses, Links Residential knows how to engage their followers on social media.

A post shared by Links Residential (@linksnj) on Jun 27, 2017 at 1:16pm PDT


#25: Climb Real Estate

Climb Real Estate is an innovative real estate brokerage located in the San Francisco Bay Area. Their social media pages are unique because they not only post detailed property listings with a variety of photos but also give you a snippet of their everyday work life, which seems like a lot of fun!


#24: HomeSmart

HomeSmart, a top and successful real estate brokerage keeps its audience informed about their activities, attended events, awards won by the company and exciting articles on social media. One to look forward to.

A post shared by HomeSmartNCG (@homesmartncg) on Aug 23, 2017 at 1:05pm PDT


#23: Arbor Real Estate

This boutique real estate firm should be one of your favorites on social media! They post updates, blogs, videos, photos and more on a daily basis.


#22: Gibson International Real Estate

Gibson International Real Estate really knows how to give a taste of Los Angeles real estate. What we love about their Instagram page are the photos of contemporary and spacious homes of Los Angeles.


#21: CORE Real Estate

CORE Real Estate is New York’s leading real estate brokerage. CORE’s social media pages have a large number of fans who receive constant updates of the industry and are exposed to interesting blog reads and New York themed pictures. Certainly, a company to look up and follow on social media.


#20: Golden Gate Sotheby’s International Realty

We can easily say that their Instagram and Facebook pages display the finest properties in the San Francisco Bay Area. We’re sure you’ll be in awe when you follow their pages!


#19: McGuire Real Estate

If you’re looking for real estate social media pages with a mixture of real estate and food, you’re on the right track. McGuire Real Estate’s social media pages include pictures and details of weekly listings and intriguing home inspirational and restaurant blog articles. Indeed, a perfect mix.


#18: Willis Allen Real Estate

Willis Allen has an Instagram page of simply breathtaking real estate in San Diego. They add a personal touch to their posts as they show both the exteriors and interiors of beautiful homes. Very impressive!


#17: Houlihan Lawrence

With approximately 130 years of experience, Houlihan Lawrence has definite expertise in being the market leader in villages and towns north of New York City. Their social media pages include luxurious and scenic interiors and exteriors of properties outside of the city.


#16: BOND New York Real Estate

This agency is one of New York’s largest independently owned agencies. What we love about their Instagram page is the impeccable interiors of properties they’ve listed. We assure you, following their page will certainly make you feel like you’re in New York City.


#15: Ebby Halliday Realtors

With gorgeous photos of residential properties, Ebby Halliday Realtors social media accounts should certainly be on your following list!


#14: Stribling & Associates

This New York based real estate company is very popular on Instagram with 12,000 followers. Their photos of modern and charming New York homes will make you want to live there. Follow their page to feel the essence!


#13: Realty ONE Group

This is easily one of the COOLest and most dynamic real estate companies in the nation. Visit and follow their social media pages to find out why!


#12: William Raveis

What’s unique about William Raveis is their detailed property listings that include all the information you would need about a property. That’s why their social media pages should certainly be checked out.


#11: Leverage Global Partners

This Santa Monica based international real estate firm has over 34,000 likes on Facebook and an Instagram account of beautiful and luxurious real estate and world travel pictures. Need we say more?


#10: The Boutique Real Estate Group

“Inspired by purpose, driven by passion”; that’s a motto we definitely want to hear from a real estate brokerage company. The Boutique Real Estate Group knows how to engage their followers on social media as they provide luxurious and dreamy photos of property interiors and exteriors.


#9: Saunders & Associates

Looking for a real estate company in the Hamptons? Saunders & Associates is the answer! Their Instagram and Facebook pages, which have thousands of followers, are filled with photos of breathtaking and spacious houses located in the Hamptons.


#8: Rodeo Realty

Rodeo Realty is an expert at luxury residential real estate with over 30 years of experience in the industry. If you want to visualize incredible luxurious properties, follow their Instagram account, as it is one that shouldn’t be missed.

A post shared by Rodeo Realty (@rodeorealty) on Mar 28, 2017 at 9:51am PDT


#7: Compass

With a mission of helping everyone in the world find his or her dream place, Compass definitely stands out, especially on social media. Their Instagram page offers a number of inspirational home photos, photos that you wouldn’t want to miss out on.

A post shared by Compass (@compass) on Sep 5, 2017 at 4:00pm PDT


#6: Halstead Real Estate

With a Twitter following of over 53,000, an Instagram following of over 27,000 and a Facebook following of over 23,000, Halstead Real Estate’s social media is one you cannot miss.

A post shared by Halstead Real Estate (@halstead) on Sep 11, 2017 at 11:04am PDT


#5: The Agency

This real estate brokerage is based in Beverly Hills, California. Their Instagram page with over 100,000 followers, not only post impressive photos of property listings but also provide the exact address and offer price of their listings. Now that’s a page you would want to follow.

A post shared by The Agency (@theagencyre) on Sep 7, 2017 at 1:41pm PDT


#4: Hilton & Hyland

Hilton and Hyland is the number one real estate brokerage in Beverly Hills with social media pages that are loved by their fans. Their pages include Instagram (116,000 followers), Facebook (13,000 followers) and Twitter (around 5,000 followers), which captures luxurious real estate in Beverly Hills.

A post shared by Hilton & Hyland (@hiltonhyland) on Aug 17, 2017 at 1:08pm PDT


#3: Douglas Elliman

Douglas Elliman is the fourth largest real estate company in the United States. This company has a huge following on their Instagram and Facebook pages with posts of stunning property listings, blogs and company accomplishments.


#2: Stanfield Real Estate

Stanfield Real Estate is the number one real estate team in Orange County. There’s no doubt they have a huge fan base on social media, as every single one of their photos is mesmerizing.


#1: Better Homes and Gardens® Real Estate

Being one of the most trusted sources in the real estate industry, there’s no doubt that Better Homes and Gardens Real Estate have thousands of followers on their social media sites. They have almost reached 300,000 likes on Facebook and have exceeded 40,000 followers on Twitter. There are amazing pictures, blogs, videos and more. So, are you following them?

A post shared by BHGRealEstate (@bhgrealestate) on Jun 25, 2017 at 6:33pm PDT

We hope you enjoyed our list of the Top 30 Real Estate Brokerages On Social Media!

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Articles, posts and lists are based on objective data, subjective analysis and the opinions of social media and real estate experts at PropertySpark. If you or your brand are mentioned anywhere on the site and would like it to be taken off please contact us. Rankings on the lists are at the sole discretion of experts at PropertySpark and are not affected by third parties or the brands, companies or individuals on the lists.