PROPERTYSPARK INTERVIEWS: Marko Arsic, Real Estate Agent
Real Estate Advisor, helping clients make right decisions, Seller’s Agent and Buyer’s Agent
New York, NY
What inspired you to start in real estate and how did you motivate yourself to keep going?
I always liked design, modern apartments, views and luxury homes. Even as a kid I always watched TV shows related to Real estate and homes, so that kind of switched years ago when a friend said: “You should do Real Estate, it would be a great fit”, and I did, the rest is history.
What motivates me is that there is no limit in this business, harder you work more you make.
Comparing your business from back then to now, what has been the main thing that allowed you to expand your business?
Definitely my company. Corcoran is one of the best companies in NYC and the resources and experience I gained with them definitely expanded my business a lot.
What’s the most profitable aspect of your business, why do you think this is and how can others apply this to what they are doing?
Social media and marketing, definitely. We are in 2021 almost, no one reads postcards anymore, everything is digital and so is Real Estate. You have to move along with the time and marketing and social media is definitely a way to go now.
When did you realize you were successful/made it and how did you feel/celebrate?
I made Rookie of the Year when I joined Corcoran, and I thought “Oh, you really made it. There are over 20,000 licensed agents in this city and you happen to be recognized in a Top NYC Real Estate Company” , for me that’s a big success.
I also was a Top 25 Sales Agents in Manhattan in my Company last year as well as Top 1,000 NRT’s Sales Associated for the last quarter last year. It’s very self rewarding and boosting confidence. Always celebrate with champagne.
What should other real estate entrepreneurs reading this be focusing on to expand their own business?
They have to love doing this. It is mot a easy job and it is not for everyone. Almost every day I hear people in my network get the Real Estate license thinking it’s easy and money is just falling off of the three, it is not. It’s a hard job, you have to be persistent and it takes years for success it’s not done overnight nor in the first 2-3 years. But once you make it, it’s the best job in the world!
How has social media and online marketing affected your real estate business? How much more success have you had now after implementing social media and online marketing efforts?
It helps a lot, as I explained earlier, you have to use the tools and market yourself as a product on Social Media. I get clients constantly.
Did You Experience Failures? If So, What Did You Learn From Them?
You fail a lot in Real Estate, and then you learn. One of the hardest one for me was to learn how to say “No” to clients or “fake clients”. We are commission based workers, you think everyone is a potential check but it is not like that.
What do you consider the main differences between those people who have been successful in your industry and those who have failed?
Hard work and persistence, in this business it’s a lot about staying on top of your game and follow up. A lot of people are lazy. Also, for a lot of people this is their second or third career and it was not really their first choice. This is my absolutely first choice and I made sure I succeed in it.
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